Sunday, September 19, 2010

Mr. K. Ramakrishnan



President Marketing, Cafe Coffee Day.

Mr. Ramakrishnan has been working in the areas of brand building and marketing for a good part of last 16 years.

He has a rich and varied experience in various Companies and has major contributions in brands like - (Kitchenware – Prestige, Tata Tea, Tata Agni, TVS Star, TVS Apache, TVS XL Super, Lenovo Thinkpads, Lenovo Ideapads and CafĂ© Coffee Day.

Mr. Ramakrishnan has also spent two years in trying to set up a web enabled services business targeted at expatriate Indians for their service needs in India. This venture was funded by TTK ( a $600 mill business house in India)

His key areas of interest are :

a) Consumer insight mining and resultant Innovation
b) Business Analytics

His Strength lies in connecting with customers in identifying their current latent needs and dissatisfactions with current products/ services that have served as significant inputs to product/ package development.

Apart from work, he take keen interests in Sports and Music and also teaches regularly in B-schools.

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