Regional Supply Director, South Asia Reckitt Bencksier India Ltd.
Event-Chain Act 2009
Date- 8th November'09
Mr. Rao has been associated with FMCG Industry for the last 17 years and has vast experience of working in all core spheres of Supply viz Plan, Source, Make and Deliver.
Mr. Rao completed his B.E (Technology) from University of Nagpur and thereafter completed a Masters Degree in Technology (Mechanical) from IIT, Kanpur in 1992.
Mr. Rao started his career with Unilever as a Management Trainee and has worked with them in different capacities for the last 16 years. In the course of his career with Unilever he has been responsible for managing factory operations at Rajpura, Silvassa, Daman, and Orai. He has acted as Cluster Head for all manufacturing operations in Northern Indian including fiscal facilities in Himachal Pradesh, and also as Platform Head for Packaging operations for Unilever in South Asia. In his last assignment with Unilever, he was Regional Supply Chain Director - Skin Care for Asia.
At Reckitt Benckiser in a very short span of just over a year Mr. Rao has turned around the supply function and has brought in a lot of robustness in the function. Under his leadership the factories across India have churned out highest ever volumes. He has made structural changes in the Planning function of Supply Chain which led to reduction in inventories by approx Rs.20 crores on a base of 160 crores while the turnover of the company went up by more than 15% during the same period. The service levels have also improved. Mr. Rao is a true believer in Reckitt Benckiser values which are Achievement, Ownership, Teamspirit, and Entrepreneurship. He has also build up a more engaged Supply team which goes to say what he believes i.e. “ It is not the leader who delivers but it is an engaged team who delivers for the leader.”
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